Bachelor of Business Administration (BBA)

Career-oriented BBA

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About the Programme

Bachelor of Business Administration, is a highly valued Professional degree designed to develop the skills required for careers in business and management. Chandigarh University’s Distance and Career-oriented BBA programme prepares students for a variety of management careers.

Eligibility:

10+2 or its equivalent examination in any stream conducted by a recognized Board / University / Council.

Lateral Entry:

NA

Min. Duration:

3 years (6 Semesters)

Specialization:

It is a specialization Distance Learning programme by Chandigarh University. In the third semester, the student must take One specialization from the given specialization. Please note that the specialization once selected cannot not be changed later. The three specializations offered are given as below:

Advertisement & Marketing (Group A)
Banking and Finance (Group-B)
Family Business (Group-C)

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Chandigarh University BBA Distance Learning Program

Fee Structure for BBA

Semester Fees

Programme	Fee Structure	Fee/sem (₹)
BBA
	Academic fee	8950
	Registration fee	2000
	Exam fee	2400
	*SLM Hard copy Charges (Optional)	1500
	Total (Excluding SLM hard copy)	13350
	Total (Including SLM hard copy)	14850

NOTE:

One time new admission prospectus fee – ₹ 500/- (at the time of admission)
* including courier charges.

Subject List for BBA

Total Credits = 120

BBA 1^st Semester

SN	Codes	Subject Title	Th/P/Pro	Cr
1	22ODBBT101	Microeconomics	Th	4
2	22ODBBT102	Business Mathematics and Statistics	Th	4
3	22ODBBT103	Basic Accounting	Th	4
4	22ODBBT104	Human Resource Management	Th	4
5	22ODBBT105	Communication Skills	Th	4
Total Credit			20

BBA 2^nd Semester

SN	Codes	Subject Title	Th/P/Pro	Cr
1	22ODBBT151	Principles of Management	Th	4
2	22ODBBT152	Financial and Management Accounting	Th	4
3	22ODBBT153	Marketing Management	Th	4
4	22ODBBT154	Advanced Accounting	Th	4
5	22ODBBT155	Computer Application to Management	Th	4
Total Credit			20

BBA 3^rd Semester

SN	Codes	Subject Title	Th/P/Pro	Cr
1	22ODBBT201	Banking	Th	4
2	22ODBBT202	Logistics and Supply Chain Management	Th	4
3	22ODBBT203	Indian Economy	Th	4
4	22ODBBT204	Rural Marketing	Th	4
5	****	Departmental Elective -1(Group A/B/C)	Th	4
Total Credit			20

BBA 4^th Semester

SN	Codes	Subject Title	Th/P/Pro	Cr
1	22ODBBT251	Research Methodology	Th	4
2	22ODBBT252	Compensation Management	Th	4
3	22ODBBT253	Commercial & Company Law	Th	4
4	22ODBBT254	Organization Behaviour	Th	4
5	****	Departmental Elective 2 (Group A/B/C)	Th	4
Total Credit			20

BBA 5^th Semester

SN	Codes	Subject Title	Th/P/Pro	Cr
1	22ODBBT301	Market Research	Th	4
2	22ODBBT302	Entrepreneurship Development	Th	4
3	22ODBBR303	Industrial Field Report	Th	4
4	22ODBBT304	Digital Marketing	Th	4
5	*****	Departmental Elective 3 (Group A/B/C)	Th	4
Total Credit			20

BBA 6^th Semester

SN	Codes	Subject Title	Th/P/Pro	Cr
1	22ODBBT351	Corporate Strategy	Th	4
2	22ODBBT352	Financial Services and Markets	Th	4
3	22ODBBT353	Consumer Behavior	Th	4
4	22ODBBT354	Industrial Relations and Labor Laws	Th	4
5	****	Departmental Elective 4 (Group A/B/C)	Th	4
Total Credit			20

SPECIALISATION/ ELECTIVE	SEMESTER	CODE	SUBJECT TITLE	Cr.
Advertisement & Marketing (Group-A)	3^rd Sem	22ODBBT221	Advertising Management	4
	4^th Sem	22ODBBT271	Sales and Distribution Management	4
	5^th Sem	22ODBBT331	Services Marketing	4
	6^th Sem	22ODBBT371	Social Media Marketing	4
Banking and Finance (Group-B)	3^rd Sem	22ODBBT222	Corporate Tax Planning	4
	4^th Sem	22ODBBT272	Security Analysis & Portfolio Management	4
	5^th Sem	22ODBBT332	Management of Financial Institutions	4
	6^th Sem	22ODBBT372	Derivatives & Risk management	4
Family Business (Group-C)	3^rd Sem	22ODBBT223	Basics of Family Managed Business	4
	4^th Sem	22ODBBT273	Succession Planning in Family Managed Business	4
	5^th Sem	22ODBBT333	New Enterprise Creation	4
	6^th Sem	22ODBBT373	Internationalization of Family Managed Business	4

NOTE:

It is a specialization programme. In the starting of the Programme the student must select the Specialization from the three Specializations offered.

Please note that the specialization once selected not to be changed.

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